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~isPartOf:"Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren"
~subject:"Online-Marketing"
~subject:"Strategic management"
~subject:"Sustainability"
~type_genre:"Aufsatz im Buch"
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Die neue Macht des Marketing : wie Sie Ihr Unternehmen mit Emotion, Innovation und Präzision profilieren
Sustainable marketing, branding, and reputation management : strategies for a greener future
9
Nachhaltigkeitsmarketing : eine fallstudienbasierte Einführung
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Sustainable Marketing Management : Grundlagen und Cases
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Handbook of research on Asian business
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Developing digital marketing : relationship perspectives
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Marketing and the common good : essays from Notre Dame on societal impact
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Repositionierung des
Marketing
: von der funktionalen Programmatik zur ganzheitlichen Managementaufgabe
Müller, Wendelin
- In:
Die neue Macht des Marketing : wie Sie Ihr Unternehmen …
,
(pp. 231-246)
.
2007
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