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This study provides evidence on how German multinational firms have restructured their service activities around the recent crisis. Making use of new micro-level data on service imports of German multinationals from 2002-2008, we assess the determinants of service offshoring along the extensive...
Persistent link: https://www.econbiz.de/10009674851
the innovating firm invests in marketing, so that consumers become aware of the newly developed product. Firms first … theoretical model are that both the marketing of a product innovation and a firm's propensity to introduce an innovation decrease … a positive effect on product innovation and marketing effort. These findings are tested empirically using survey data …
Persistent link: https://www.econbiz.de/10013428414
This paper examines the publication of quality indicators in service markets with public finance systems, such as education and healthcare markets. We provide a spatial model of product differentiation in which the reporting of such indicators increases consumers’ decision weight on quality...
Persistent link: https://www.econbiz.de/10012390724
We analyze the performance of firms in the German business-related services sector. A quarterly business survey provides the panel data base of our study. Firm performance is measured by the survey respondents' ordinal indication of their changes in total sales. We use a firstorder Markov chain...
Persistent link: https://www.econbiz.de/10013428340
This paper examines the effects that purchased services and imported intermediate materials have on the labour demand for different skills in the manufacturing sector. We derive and estimate a factor demand system based on the generalised Box-Cox cost function nesting both the normalised...
Persistent link: https://www.econbiz.de/10013428348
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results regarding the test of TCE guided hypotheses in prior relationship marketing and management research. To overcome these …
Persistent link: https://www.econbiz.de/10008665459
their social contacts. I develop a model of how those judgments form based on a theory of symbolic values. The model depicts …
Persistent link: https://www.econbiz.de/10003962828