sense-making explanation (or narrative). Using a theory-driven experiment, we investigate the mechanics of such narrative …. Second, narrative fit (coherence with the facts) is a key determinant of persuasiveness. Third, this fit-heuristic is … anticipated by narrative-senders, who systematically tailor their narratives to the facts. Fourth, the features of a competing …

sense-making explanation (or narrative). Using a theory-driven experiment, we investigate the mechanics of such narrative …. Second, narrative fit (coherence with the facts) is a key determinant of persuasiveness. Third, this fit-heuristic is … anticipated by narrative-senders, who systematically tailor their narratives to the facts. Fourth, the features of a competing …