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~isPartOf:"Discussion paper / Centre for Economic Policy Research"
~person:"Anderson, Simon P."
~person:"Bergler, Georg"
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Discussion paper / Centre for Economic Policy Research
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Marktrisiko und Wirtschaftswerbung : Ansprachen u. Vortr. auf d. Herbst-Tagung d. Zentralausschusses d. Werbewirtschaft e. V. in Berlin am 24. u. 25. Okt. 1962 u. Aufsätze zu aktuellen Fragen d. Wirtschaftswerbung im Jahre 1962.
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Competition for attention in the information (overload) age
Anderson, Simon P.
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Palma, André de
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2009
Persistent link: https://www.econbiz.de/10003848351
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The advertising mix for a search good
Anderson, Simon P.
;
Renault, Régis
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2012
Persistent link: https://www.econbiz.de/10009502418
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Competition for advertisers and for viewers in media markets
Anderson, Simon P.
;
Foros, Øystein
;
Kind, Hans Jarle
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2015
Persistent link: https://www.econbiz.de/10011289184
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The media and advertising : a tale of two-sided markets
Anderson, Simon P.
;
Gabszewicz, Jean Jaskold
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2005
Persistent link: https://www.econbiz.de/10003153190
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Advertising content
Anderson, Simon P.
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Renault, Régis
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2005
Persistent link: https://www.econbiz.de/10002862633
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