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Non-comparative versus comparative advertising as a quality signal
Emons, Winand; Fluet, Claude - 2009
Persistent link: https://www.econbiz.de/10003807989
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Competition for attention in the information (overload) age
Anderson, Simon P.; Palma, André de - 2009
Persistent link: https://www.econbiz.de/10003848351
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Targeting in advertising markets : implications for offline vs. online media
Bergmann, Dirk; Bonatti, Alessandro - 2010
Persistent link: https://www.econbiz.de/10008667424
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Store brands and the role of advertising
Griffith, Rachel; Krol, Michal; Smith, Kate - 2015
Persistent link: https://www.econbiz.de/10011399107
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Competition for advertisers and for viewers in media markets
Anderson, Simon P.; Foros, Øystein; Kind, Hans Jarle - 2015
Persistent link: https://www.econbiz.de/10011289184
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Coordination in markets with consumption externalities : the role of advertising and product quality
Pastine, Tuvana; Pastine, Ivan - 2005
Persistent link: https://www.econbiz.de/10003096278
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Economic growth and the design of search engines
Saint-Paul, Gilles - 2009
Persistent link: https://www.econbiz.de/10003814423
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Ordered consumer search
Armstrong, Mark - 2016
Persistent link: https://www.econbiz.de/10011571380
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Campaign advertising and voter welfare
Prat, Andrea - 1999
Persistent link: https://www.econbiz.de/10013422803
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Details matter : the impact of presentation and information on the take-up of financial incentives for retirement saving
Saez, Emmanuel - 2007
Persistent link: https://www.econbiz.de/10003515903