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Report of the 2001 PhD conference in economics and business
Clements, Kenneth W.; Pollock, Sandra - 2001
Persistent link: https://www.econbiz.de/10001693589
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Report of the 1999 PhD Conference in Economics and Business
Clements, Kenneth W.; Barrett, Janette - 1999
Persistent link: https://www.econbiz.de/10001442248
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Measuring the impact of promotion on weekly market shares
Franses, Philip Hans; Lucas, André - 1996
Persistent link: https://www.econbiz.de/10000952467
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The strategic marketing plan evaluated : effective or not?
Waalewijn, Philip; Wijnia, Sjoerd - 1997
Persistent link: https://www.econbiz.de/10000962258
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Using break quantities for tactical optimisation in multistage distribution systems
Kleijn, Marcel J.; Dekker, Rommert - 1997
marketing process, and a qualitative and quantitative analysis on the implications for the transportation and inventory costs …
Persistent link: https://www.econbiz.de/10010339432
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Adaptive governance : the role of loyalty
Klos, Tomas B.; Nooteboom, Bart - 1997
Persistent link: https://www.econbiz.de/10000978873
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Building models for marketing decisions : past, present and future
Leeflang, Peter - 2000
Persistent link: https://www.econbiz.de/10001505384
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Towards successful electronic commerce strategies : a hierarchy of three management models
Huizingh, Eelko - 1999
Persistent link: https://www.econbiz.de/10001432902
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Creating value that can't be copied ; the use of cojoint analysis to assess customer value in new service creation
Haar, J. W. van der; Kemp, Ron; Omta, S. W. F. - 1999
Persistent link: https://www.econbiz.de/10001433101
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On the detection of effective marketing instruments and causality in VAR models
Horváth, C.; Otter, Pieter W. - 2000
Persistent link: https://www.econbiz.de/10001539548