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Students' perceptions and experiences of social media in higher education

Neier, Stacy; Zayer, Linda Tuncay - In: Journal of marketing education : JME 37 (2015) 3, pp. 133-143

Persistent link: https://www.econbiz.de/10011410641

Returns to teaching repetition : the effect of short-term teaching experience on student outcomes

Cuffe, Harold E.; Feld, Jan; O'Grady, Trevor - 2019

Teachers often deliver the same lesson multiple times in one day. In contrast to year-to-year teaching experience, it is unclear how this teaching repetition affects student outcomes. We examine the effects of teaching repetition in a setting where students are randomly assigned to a university...

Persistent link: https://www.econbiz.de/10012121887

The matchmaking activity : an experiential learning exercise on influencer marketing for the digital marketing classroom

Kemp, April; McDougal, Elizabeth Randon; Syrdal, Holly - In: Journal of marketing education : JME 41 (2019) 2, pp. 141-153

Persistent link: https://www.econbiz.de/10012113902

Intercollegiate social media education ecosystem

Abney, Alexandra K.; Cook, Laurel A.; Fox, Alexa K.; … - In: Journal of marketing education : JME 41 (2019) 3, pp. 254-269

Persistent link: https://www.econbiz.de/10012113981

Teaching yes, and ... improv in sales classes : enhancing student adaptive selling skills, sales performance, and teaching evaluations

Rocco, Richard A.; Whalen, D. Joel - In: Journal of marketing education : JME 36 (2014) 2, pp. 197-208

Persistent link: https://www.econbiz.de/10010393235

Student evaluations of teaching : are they related to what students learn? ; a meta-analysis and review of the literature

Clayson, Dennis E. - In: Journal of marketing education : JME 31 (2009) 1, pp. 16-30

Persistent link: https://www.econbiz.de/10003827630

The scholarship of teaching and learning in marketing education : editor's corner

Crittenden, Victoria Lynn - In: Journal of marketing education : JME 45 (2023) 2, pp. 103-108

Persistent link: https://www.econbiz.de/10014326029