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~isPartOf:"Discussion papers / CEPR"
~isPartOf:"IMF working papers"
~isPartOf:"Journal of historical research in marketing"
~person:"Battilani, Patrizia"
~subject:"Advertising"
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The use of social networks in marketing : the Italian co-operative experience
Battilani, Patrizia
;
Bertagnoni, Giuliana
- In:
Journal of historical research in marketing
7
(
2015
)
1
,
pp. 31-57
Persistent link: https://www.econbiz.de/10010530059
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