Narrow search
Showing 1 - 10 of 467
Cover Image
An ugly face, really? : a theoretical investigation into the causes of brand dilution
Denicolò, Vincenzo; Bacchiega, Emanuele; Colucci, … - 2022
Persistent link: https://www.econbiz.de/10013187658
Cover Image
Millennials and the take-off of craft brands : preference formation in the U.S. beer industry
Bronnenberg, Bart J.; Dubé, Jean-Pierre; Joo, Joonhwi - 2021
Persistent link: https://www.econbiz.de/10012419468
Cover Image
Identifying state dependence in brand choice : evidence from hurricanes
Levine, Julia; Seiler, Stephan - 2021
Persistent link: https://www.econbiz.de/10012667460
Cover Image
Behavioral spillovers from promoting healthier consumer choices
Barlose, Mathias; Eliaz, Kfir; Thakral, Neil; Weisburd, … - 2024
Persistent link: https://www.econbiz.de/10014535001
Cover Image
Attention spillovers from news to ADS : evidence from an eye-tracking experiment
Simonov, Andrey; Valletti, Tommaso M.; Veiga, André - 2023
Persistent link: https://www.econbiz.de/10014226456
Cover Image
Motivated skepticism
Hagenbach, Jeanne; Saucet, Charlotte - 2022
Persistent link: https://www.econbiz.de/10013281426
Cover Image
Self-set goals are effective self-regulation tools : despite goal revision
Kaiser, Jonas Pilgaard; Koch, Alexander K.; Nafziger, Julia - 2021
Persistent link: https://www.econbiz.de/10012420489
Cover Image
Sequential learning with endogenous consideration sets
Pavan, Alessandro; Fershtman, Daniel - 2020
Persistent link: https://www.econbiz.de/10012244064
Cover Image
Regulating cancellation rights with consumer experimentation
Inderst, Roman; Hoffmann, Florian - 2019
Persistent link: https://www.econbiz.de/10012131379
Cover Image
Sharing guilt : how better access to information may backfire
Inderst, Roman; Khalmetski, Kiryl; Ockenfels, Axel - 2019
Persistent link: https://www.econbiz.de/10012155485