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Paradoxes of modernist consumption - reading fashions
Dolfsma, Wilfred (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002103707
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Incorporating responsiveness to marketing efforts when modeling brand choice
Fok, Dennis; Franses, Philip Hans; Paap, Richard - 2001
Persistent link: https://www.econbiz.de/10001612168
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Understanding brand and dealer retention in the new car market : the moderating role of brand type
Verhoef, Peter C. (contributor); Langerak, Fred (contributor) - 2004 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002208428
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Irritation due to direct mailings from charities
Diepen, Merel van (contributor); Donkers, Bas (contributor);  … - 2006
Persistent link: https://www.econbiz.de/10003337406
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Demand-driven scheduling of movies in a multiplex
Eliashberg, Jehoshua; Hegie, Quintus; Ho, Jason; … - 2007
Persistent link: https://www.econbiz.de/10003484839
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How today's consumers perceive tomorrow's smart products
Rijsdijk, Serge A. (contributor);  … - 2007
Persistent link: https://www.econbiz.de/10003484946
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Blue ocean versus competitive strategy : theory and evidence
Burke, Andrew (contributor);  … - 2009
Persistent link: https://www.econbiz.de/10008664820
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A viral branching model for predicting the spread of electronic word-of-mouth
Lans, Ralf van der; Bruggen, Gerrit van; Eliashberg, … - 2009
Persistent link: https://www.econbiz.de/10008664824
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Consumer acceptance of recommendations by interactive decision aids : the joint role of temporal distance and concrete vs. abstract communications
Koehler, Clemens F. (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10008665495
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The need for market segmentation in buy-till-you-defect models
Korkmaz, Evsen; Fok, Dennis; Kuik, Roelof - 2014
Persistent link: https://www.econbiz.de/10010351520