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Consumer behaviour
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1990-2002
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Verhoef, Peter C.
18
Donkers, Bas
5
Franses, Philip Hans
3
Langerak, Fred
3
Sloot, Laurens M.
3
Antonides, Gerrit
2
Aalst, Marcel van
1
Bolton, Ruth N.
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Dekimpe, Marnik G.
1
Deleersnyder, Barbara
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Hoog, Arnoud N. de
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Prins, Remco
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Stremersch, Stefan
1
Valck, Kristine de
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Verlegh, Peeter W. J.
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ERIM report series research in management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
45
Journal of retailing
21
ERIM Report Series Research in Management
20
MSI reports : working paper series
18
Journal of marketing
16
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of business economics : JBE
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
8
European journal of marketing : EJM
7
Journal of the Academy of Marketing Science
7
Die Betriebswirtschaft : DBW
6
Journal of business research : JBR
6
Maandblad voor accountancy en bedrijfseconomie : MAB
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Marketing : journal of research and management
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Marketing Letters
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Rotterdams Instituut voor Bedrijfseconomische Studies : RIBES
6
Marketing letters : a journal of research in marketing
5
Research report / Graduate School Research Institute Systems, Organisations and Management
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5
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : Zfbf
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Arbeitspapier / Institut für Marketing, Universität Mannheim
4
De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
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International series in quantitative marketing
4
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4
Marketing Science
4
Research Memorandum, Institute of Economic Research, Faculty of Economics, University of Groningen
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Schmalenbach business review : sbr
4
Wissenschaftliche Arbeitspapiere / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
4
ERIM Report Series Reference
3
European Journal of Marketing
3
European management journal
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Foundations and trends in marketing : FTMKT
3
Interfaces : the INFORMS journal on the practice of operations research
3
Journal of marketing management : MM
3
Journal of retailing and consumer services
3
Rotterdam Institute for Business Economic Studies
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ECONIS (ZBW)
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The role of national culture in advertising's sensitivity to business cycles : an investigation across all continents
Deleersnyder, Barbara
;
Dekimpe, Marnik G.
;
Steenkamp, …
-
2007
Persistent link: https://www.econbiz.de/10003651669
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2
The joint effect of relationship perceptions, loyalty program and direct mailings on customer share development
Verhoef, Peter C.
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658721
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3
Marketing communication drivers of adoption timing of a new e-service among existing customers
Prins, Remco
(
contributor
);
Verhoef, Peter C.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003484688
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4
The moderating roles of relationship quality and dependency in retailers’ new product adoption decisions
Everdingen, Yvonne Maria van
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contributor
); …
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2008
Persistent link: https://www.econbiz.de/10008662388
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5
Understanding brand and dealer retention in the new car market : the moderating role of brand type
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002208428
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6
Understanding the impact of brand delistings on assortment evaluations and store switching and complaining intentions
Sloot, Laurens M.
(
contributor
); …
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2004
Persistent link: https://www.econbiz.de/10002513507
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7
Assessing customer evaluation and revenue consequences of component sharing across brands in the vertical product line
Verhoef, Peter C.
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contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10002701449
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8
The quest for citations : drivers of artice impact
Stremersch, Stefan
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003402298
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9
The theoretical underpinnings of customer asset management : a framework and propositions for future research
Bolton, Ruth N.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701446
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10
Further thoughts on CRM : strategically embedding Customer Relationship Management in organizations
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
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