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~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Marketing and multicultural diversity"
~person:"Grebitus, Carola"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Verhoef, Peter C."
~subject:"Electric car adoption"
~subject:"Konsumentenverhalten"
~subject:"Mode"
~subject:"Viral marketing"
~type:"book"
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Electric car adoption
Konsumentenverhalten
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Viral marketing
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Internationales Marketing
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Grebitus, Carola
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Verhoef, Peter C.
Askegaard, Søren
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Barnier, Virginie De
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Bošnjak, Michael
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
Journal of business research : JBR
Marketing and multicultural diversity
ERIM report series research in management
6
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Econometric Institute research papers
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International journal of consumer studies
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Journal of marketing communications
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Journal of promotion management : innovations in planning and applied research
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Research series / Erasmus Universiteit Rotterdam
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Routledge companions
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Studiecentrum Toegepaste Economie / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
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Tinbergen Institute research series
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Working paper / Iowa State University, Department of Economics
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Working paper / Studiecentrum Toegepaste Economie, Universiteit Antwerpen, Rijksuniversitair Centrum Antwerpen, Faculteit Toegepaste Economische Wetenschappen
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Special issue: Impact of culture on marketing strategy
Laroche, Michel
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2009
Persistent link: https://www.econbiz.de/10003887508
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