consumer interest into learning more about the product, and determine a firm's equilibrium choice of advertising content over … quality information, price information, and horizontal match information. Equilibrium is unique whenever advertising is … necessary. The outcome is a separating equilibrium with quality unravelling. Lower-quality firms need to provide more …

Improved consumer information about horizontal aspects of products of similar quality leads to better consumer matching … but also to higher prices, so consumer surplus can go up or down, while profits rise. With enough quality asymmetry …, though, the higher-quality (and hence larger) firm's price falls with more information, so both effects benefit consumers …

The aim of this paper is to discuss the theoretical framework of quality management. We propose a conceptual model … based on the convention theory. This framework enables to understand the quality as a social construct, but also the reasons … why quality is managed by institutions. In this perspective, we demonstrate that the codes of deontology may be …

The ISO 9000 has just celebrated its 20th anniversary and it seems that after years of certification, quality managers … managers’ opinions, in order to evaluate their perceived impact of quality management systems and its certification, and to …