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Measuring the consumer engagement related to social media : the case of franchising
Calderón-Monge, Esther; Ramírez-Hurtado, José M. - In: Electronic commerce research 22 (2022) 4, pp. 1249-1274
Persistent link: https://www.econbiz.de/10013447600
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Corporate communication during the COVID-19 crisis in a multicultural environment : culture and tweet impact
Kharbat, Faten F.; Kannan, Yezen; Gleason, Kimberly; … - In: Electronic commerce research 24 (2024) 1, pp. 675-709
Persistent link: https://www.econbiz.de/10015062342
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Virtual item purchase behavior in virtual worlds : an exploratory investigation
Guo, Yue; Barnes, Stuart - In: Electronic commerce research 9 (2009) 1/2, pp. 77-96
Persistent link: https://www.econbiz.de/10003851293
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Service and P2P based secure media sharing in mobile commerce environments
Cheng, Xia; Lian, Shiguo - In: Electronic commerce research 11 (2011) 1, pp. 91-101
Persistent link: https://www.econbiz.de/10008856431
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The role of social media in affective trust building in customer-supplier relationships
Calefato, Fabio; Lanubile, Filippo; Novielli, Nicole - In: Electronic commerce research 15 (2015) 4, pp. 453-482
Persistent link: https://www.econbiz.de/10011400944
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eWOM persuasiveness : do eWOM platforms and product type matter?
Tsao, Wen-Chin; Hsieh, Ming-Tsang - In: Electronic commerce research 15 (2015) 4, pp. 509-541
Persistent link: https://www.econbiz.de/10011400946
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E-souvenir appification : QoS web based media delivery for museum apps
Sakkopoulos, Evangelos; Paschou, Mersini; Panagis, Yannis; … - In: Electronic commerce research 15 (2015) 1, pp. 5-24
Persistent link: https://www.econbiz.de/10011284271
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The influence of Facebook advertising on cognitive attitudes amid Generation Y
Duffett, Rodney Graeme - In: Electronic commerce research 15 (2015) 2, pp. 243-267
Persistent link: https://www.econbiz.de/10011300661
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Factors affecting privacy dislosure on social network sites : an integrated model
Xu, Feng; Michael, Katina; Chen, Xi - In: Electronic commerce research 13 (2013) 2, pp. 151-168
Persistent link: https://www.econbiz.de/10009749964
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Electronic word-of-mouth and online reviews in tourism services : the use of twitter by tourists
Sotiriadis, Marios D.; Van Zyl, Cinà - In: Electronic commerce research 13 (2013) 1, pp. 103-124
Persistent link: https://www.econbiz.de/10009725048