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Receiver response to referral reward programs in social networks
Wang, Qi; Mao, Yunxia; Zhu, Ji; Zhang, Xiaohang - In: Electronic commerce research 18 (2018) 3, pp. 563-585
Persistent link: https://www.econbiz.de/10011901683
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Interpersonal relationship building in social commerce communities : considering both swift guanxi and relationship commitment
Cheng, Xusen; Gu, Yu; Mou, Jian - In: Electronic commerce research 20 (2020) 1, pp. 53-80
Persistent link: https://www.econbiz.de/10012224052
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Leveraging friend and group information to improve social recommender system
Sun, Jianshan; Ying, Rongrong; Jiang, Yuanchun; He, Jianmin - In: Electronic commerce research 20 (2020) 1, pp. 147-172
Persistent link: https://www.econbiz.de/10012224063
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Does friendship quality matter in social commerce? : an experimental study of its effect on purchase intention
Li, Qi; Liang, Ni; Li, Eldon Yu-zen - In: Electronic commerce research 18 (2018) 4, pp. 693-717
Persistent link: https://www.econbiz.de/10011936280
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Passion at first sight : how to engage users in social commerce contexts
Herrando, Carolina; Jiménez Martínez, Julio; Martín … - In: Electronic commerce research 17 (2017) 4, pp. 701-720
Persistent link: https://www.econbiz.de/10011744348
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Subscription strategy choices of network video platforms in the presence of social influence
Wang, Wenyi; Guo, Qiang - In: Electronic commerce research 23 (2023) 1, pp. 577-604
Persistent link: https://www.econbiz.de/10014251731
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The antecedents and consequences of social interactions in firm-sponsored community : a social network perspective
Zhang, Qiang; Wu, Ji; Zhao, J. Leon; Liang, Liang - In: Electronic commerce research 24 (2024) 3, pp. 1967-1995
Persistent link: https://www.econbiz.de/10015078500
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Virtual item purchase behavior in virtual worlds : an exploratory investigation
Guo, Yue; Barnes, Stuart - In: Electronic commerce research 9 (2009) 1/2, pp. 77-96
Persistent link: https://www.econbiz.de/10003851293
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Service and P2P based secure media sharing in mobile commerce environments
Cheng, Xia; Lian, Shiguo - In: Electronic commerce research 11 (2011) 1, pp. 91-101
Persistent link: https://www.econbiz.de/10008856431
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The role of social media in affective trust building in customer-supplier relationships
Calefato, Fabio; Lanubile, Filippo; Novielli, Nicole - In: Electronic commerce research 15 (2015) 4, pp. 453-482
Persistent link: https://www.econbiz.de/10011400944