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Introduction / Jean J. Boddewyn -- history of the AIB fellows : 1975-2008 / Jean J. Boddewyn -- International business history : an AIB tradition / Mira Wilkins -- International business and finance scholarship / Raj Aggarwal -- Reassesing global marketing strategy / Susan P. Douglas and C....
Persistent link: https://www.econbiz.de/10012049770
Each year, the Fellows of the Academy of International Business (AIB) spot and elect new talents to join them and expand research in international business. Only 21 Fellows were elected between 2008 and 2012. Ten of them have contributed chapters to this volume, the first of two of which will...
Persistent link: https://www.econbiz.de/10012050492