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The effects of technology standards on the structure of the global PC industry
Özsomer, Aysegül; Cavusgil, S.Tamer - In: European journal of marketing : EJM 34 (2000) 9-10, pp. 1199-1220
Persistent link: https://www.econbiz.de/10006093360
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Number 1-2 - Decomposing the effects of market knowledge competence in new product export: A dimensionality analysis
Li, Tiger; Cavusgil, S.Tamer - In: European journal of marketing : EJM 34 (2000) 1-2, pp. 57-79
Persistent link: https://www.econbiz.de/10006094649
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A dynamic analysis of market entry rates in a global industry: A community ecology perspective
Özsomer, Aysegül; Cavusgil, S.Tamer - In: European journal of marketing : EJM 33 (1999) 11-12, pp. 1038-1063
Persistent link: https://www.econbiz.de/10006096454
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Antecedents and actions of export pricing strategy: A conceptual framework and research propositions
Myers, Matthew B.; Cavusgil, S.Tamer; Diamantopoulos, … - In: European journal of marketing : EJM 36 (2002) 1-2, pp. 159-188
Persistent link: https://www.econbiz.de/10006084997
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Use of expert systems in international marketing: An application for co-operative venture partner selection
Cavusgil, S.Tamer; Evirgen, Cuneyt - In: European journal of marketing : EJM 31 (1997) 1-2, pp. 73-86
Persistent link: https://www.econbiz.de/10006100514
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Mail survey response behavior: A conceptualization of motivating factors and an empirical study
Cavusgil, S.Tamer; Elvey-Kirk, Lisa A. - In: European journal of marketing : EJM 32 (1998) 11-12, pp. 1165-1192
Persistent link: https://www.econbiz.de/10006098395
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Theoretical lenses and domain definitions in innovation research
Harmancioglu, Nukhet; Droge, Cornelia; Calantone, Roger J. - In: European journal of marketing : EJM 43 (2009) 1/2, pp. 229-263
Persistent link: https://www.econbiz.de/10009525873
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Theoretical lenses and domain definitions in innovation research
Harmancioglu, Nukhet; Droge, Cornelia; Calantone, Roger J. - In: European journal of marketing : EJM 43 (2009) 1, pp. 229-263
Persistent link: https://www.econbiz.de/10008173243