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European journal of marketing : EJM
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Exploring services science : first international conference, IESS 2010, Geneva, Switzerland, February 17 - 19, 2010 ; revised papers
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The impact of improvisation training on service employees in a European airline : a case study
Daly, Aidan
;
Grove, Stephen J.
;
Dorsch, Michael J.
; …
- In:
European journal of marketing : EJM
43
(
2009
)
3/4
,
pp. 459-472
Persistent link: https://www.econbiz.de/10009525859
Saved in:
2
Going green in the service sector: Social responsibility issues, implications and implementation
Grove, Stephen J.
;
Fisk, Raymond P.
;
Pickett, Gregory M.
; …
- In:
European journal of marketing : EJM
30
(
1996
)
5
,
pp. 56-66
Persistent link: https://www.econbiz.de/10006101408
Saved in:
3
Applications of impression management and the drama metaphor in marketing: An introduction
Fisk, Raymond P.
;
Grove, Stephen J.
- In:
European journal of marketing : EJM
30
(
1996
)
9
,
pp. 6-12
Persistent link: https://www.econbiz.de/10006102605
Saved in:
4
The impact of improvisation training on service employees in a European airline: a case study
Daly, Aidan
;
Grove, Stephen J.
;
Dorsch, Michael J.
; …
- In:
European journal of marketing : EJM
43
(
2009
)
3
,
pp. 459-472
Persistent link: https://www.econbiz.de/10008237705
Saved in:
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