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European journal of marketing : EJM
Discussion Paper / Tilburg University, Center for Economic Research
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Unpacking the perceived opportunity to misbehave : the influence of spatio-temporal and social dimensions on consumer misbehavior
Daunt, Kate L.
;
Greer, Dominique A.
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1505-1526
Persistent link: https://www.econbiz.de/10011409443
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2
The interplay of products from the same product line : the role of brand reputation
Palmeira, Mauricio
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1626-1647
Persistent link: https://www.econbiz.de/10010429775
Saved in:
3
Consumer reactions to professionals who use decision aids
Palmeira, Mauricio
;
Spassova, Gerri
- In:
European journal of marketing : EJM
49
(
2015
)
3/4
,
pp. 302-326
Persistent link: https://www.econbiz.de/10011309605
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