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Consumer behaviour
348
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347
Brand management
79
Markenführung
79
Brand image
74
Markenimage
74
Beziehungsmarketing
51
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Dwivedi, Yogesh Kumar
5
Kaushik, Geetanjali
5
Moutinho, Luiz
5
Rana, Nripendra P.
5
Simintiras, Antonis C.
5
Mitchell, Vincent-Wayne
4
Sharma, Piyush
4
Buil, Isabel
3
Canniford, Robin
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De Chernatony, Leslie
3
Drennan, Judy
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Grohmann, Bianca
3
Lowe, Ben
3
Oppewal, Harmen
3
Palmeira, Mauricio
3
Roper, Stuart
3
Roy, Rajat
3
Spence, Mark T.
3
Woisetschläger, David
3
Yi, Youjae
3
Zielke, Stephan
3
Abosag, Ibrahim
2
Andrews, Lynda
2
Angell, Robert
2
Antonetti, Paolo
2
Aspara, Jaakko
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Balaji, M. S.
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Bijmolt, Tammo H. A.
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Chakravarti, Amitav
2
Choi, Beom Joon
2
Cruz, Angela Gracia B.
2
Dagger, Tracey S.
2
Dahlén, Micael
2
Delgado-Ballester, Elena
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European journal of marketing : EJM
Journal of business research : JBR
2,468
Journal of retailing and consumer services
1,955
SpringerLink / Bücher
1,606
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1,083
Technological forecasting & social change : an international journal
852
International journal of hospitality management
810
Springer eBook Collection
804
International journal of consumer studies
782
Business strategy and the environment
774
International journal of production economics
719
Psychology & marketing
662
NBER working paper series
634
International journal of production research
628
Journal of consumer research : JCR ; an interdisciplinary bimonthly
582
Journal of business ethics : JOBE
574
Working paper / National Bureau of Economic Research, Inc.
547
NBER Working Paper
477
Cogent business & management
450
Management science : journal of the Institute for Operations Research and the Management Sciences
442
European journal of operational research : EJOR
433
Asia Pacific journal of marketing and logistics
406
The journal of product & brand management
402
Tourism management : research, policies, practice
397
Corporate social responsibility and environmental management
383
The journal of brand management : an international journal
371
Industrial marketing management : the international journal for industrial and high-tech firms
370
Sustainability
369
Europäische Hochschulschriften / 5
349
Journal of marketing research : JMR
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
344
Journal of travel and tourism marketing
343
International Journal of Energy Economics and Policy : IJEEP
338
Working paper
335
European research studies
323
Journal of international consumer marketing
323
Journal of marketing management : MM
323
Journal of fashion marketing and management
315
International Journal of Sustainable Development
311
Journal of retailing
310
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ECONIS (ZBW)
372
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1
Sustainable, hedonic and efficent : interaction effects between product properties and consumer reviews on post-experience responses
Cervellon, Marie-Cecile
;
Carey, Lindsey I.
- In:
European journal of marketing : EJM
48
(
2014
)
7/8
,
pp. 1375-1394
Persistent link: https://www.econbiz.de/10010414763
Saved in:
2
Situational variables and
sustainability
in multi-attribute decision-making
Simpson, Bonnie J. K.
;
Radford, Scott K.
- In:
European journal of marketing : EJM
48
(
2014
)
5/6
,
pp. 1046-1069
Persistent link: https://www.econbiz.de/10010388097
Saved in:
3
"Doing the duck" : negotiating the resistant-consumer identity
Fernandez, Karen V.
;
Brittain, Amanda J.
;
Bennett, Sandra D.
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1779-1788
Persistent link: https://www.econbiz.de/10009539429
Saved in:
4
Systematic response errors in self-reported category buying frequencies
Ludwichowska, Gosia
;
Romaniuk, Jenni
;
Nenycz-Thiel, Magda
- In:
European journal of marketing : EJM
51
(
2017
)
7/8
,
pp. 1440-1459
Persistent link: https://www.econbiz.de/10011725693
Saved in:
5
Intentional non-consumption for
sustainability
: consumer resistance and/or anti-consumption?
Cherrier, Helene
;
Black, Iain R.
;
Lee, Mike
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1757-1767
Persistent link: https://www.econbiz.de/10009539436
Saved in:
6
Antecedents and consequences of brand-oriented companies
Huang, Yen-tsung
;
Tsai, Ya-ting
- In:
European journal of marketing : EJM
47
(
2013
)
11/12
,
pp. 2020-2041
Persistent link: https://www.econbiz.de/10010205941
Saved in:
7
Concrete and abstract goals associated with the consumption of environmentally sustainable products
Ramirez, Edward
;
Jiménez, Fernando R.
;
Gau, Roland
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1645-1665
Persistent link: https://www.econbiz.de/10011409527
Saved in:
8
Consumer motivations for mainstream "ethical" consumption
Davies, Iain Andrew
;
Gutsche, Sabrina
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1326-1347
Persistent link: https://www.econbiz.de/10011609065
Saved in:
9
Is social norm marketing effective? : a case study in domestic electricity consumption
Harries, Tim
;
Rettie, Ruth
;
Studley, Matthew
;
Burchell, …
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1458-1475
Persistent link: https://www.econbiz.de/10010189480
Saved in:
10
The changing price dimension in purchasing
Wagner, William B.
- In:
European journal of marketing : EJM
21
(
1987
)
1
,
pp. 5-13
Persistent link: https://www.econbiz.de/10001072527
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