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New product sales forecasting without past sales data
Geurts, Michael D.; Reinmuth, James E. - In: European journal of operational research : EJOR 4 (1980) 2, pp. 84-94
Persistent link: https://www.econbiz.de/10002416915
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A forecasting model to evaluate the profitability of price promotions
Rinne, Heikki Juhani - In: European journal of operational research : EJOR 3 (1988), pp. 279-289
Persistent link: https://www.econbiz.de/10001066286