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Coordinating advertising and pricing in a manufacturer-retailer channel
Xie, Jinxing; Wei, Jerry C. - In: European journal of operational research : EJOR 197 (2009) 2, pp. 785-791
Persistent link: https://www.econbiz.de/10003847834
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Capacitated location model with online demand pooling in a multi-channel supply chain
Liu, Kaijun; Zhou, Yonghong; Zhang, Zigang - In: European journal of operational research : EJOR 207 (2010) 1, pp. 218-231
Persistent link: https://www.econbiz.de/10003997204
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Marketing-driven channel coordination with revenue-sharing contracts under price promotion to end-customers
Sheu, Jiuh Biing - In: European journal of operational research : EJOR 214 (2011) 2, pp. 246-255
Persistent link: https://www.econbiz.de/10009306376
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Product variety and channel structure strategy for a retailer-Stackelberg supply chain
Xiao, Tiaojun; Choi, Tsan-Ming; Cheng, T. C. E. - In: European journal of operational research : EJOR 233 (2014) 1, pp. 114-124
Persistent link: https://www.econbiz.de/10010224932
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A survey of game-theoretic models of cooperative advertising
Jørgensen, Steffen; Zaccour, Georges - In: European journal of operational research : EJOR 237 (2014) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10010378680
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Reciprocal supply chain with intention
Du, Shaofu; Nie, Tengfei; Chu, Chengbin; Yu, Yugang - In: European journal of operational research : EJOR 239 (2014) 2, pp. 389-402
Persistent link: https://www.econbiz.de/10010407879
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Bricks vs. clicks : which is better for marketing remanufactured products?
Yan, Wei; Xiong, Yu; Xiong, Zhongkai; Guo, Nian - In: European journal of operational research : EJOR 242 (2015) 2, pp. 434-444
Persistent link: https://www.econbiz.de/10010491682
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Price coordination in distribution channels : a dynamic perspective
Martín Herrán, Guiomar; Taboubi, Sihem - In: European journal of operational research : EJOR 240 (2015) 2, pp. 401-414
Persistent link: https://www.econbiz.de/10010486236
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Asymmetric product distribution between symmetric manufacturers using dual-channel supply chains
Matsui, Kenji - In: European journal of operational research : EJOR 248 (2016) 2, pp. 646-657
Persistent link: https://www.econbiz.de/10011409706
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Channel efficiency and retailer tier dominance in a supply chain with a common manufacturer
Chakraborty, Abhishek; Mandal, Prasenjit - In: European journal of operational research : EJOR 294 (2021) 1, pp. 100-121
Persistent link: https://www.econbiz.de/10012591339