Narrow search
Showing 1 - 10 of 15
Cover Image
The crucial element of building safe relations between the enterprise and its stakeholders : communication through traditional methods and social media
Wereda, Wioletta; Pokorski, Grzegorz - In: European research studies 24 (2021) 1, pp. 511-527
Persistent link: https://www.econbiz.de/10012512784
Cover Image
Guest editorial : Communicating corporate social responsibility
Podnar, Klement - In: Journal of marketing communications 14 (2008) 2, pp. 75-81
Persistent link: https://www.econbiz.de/10003767492
Cover Image
The value of listening : heeding the call of the snuggle
Wiesenfeld, David; Bush, Kristin; Sikdar, Ronjan - In: Journal of advertising research 50 (2010) 1, pp. 16-20
Persistent link: https://www.econbiz.de/10003971411
Cover Image
Putting listening to work : the essentials of listening
Rappaport, Stephen D. - In: Journal of advertising research 50 (2010) 1, pp. 30-41
Persistent link: https://www.econbiz.de/10003971414
Cover Image
The value of ambient communication from a consumer perspective
Rosengren, Sara; Modig, Erik; Dahlén, Micael - In: Journal of marketing communications 21 (2015) 1, pp. 20-32
Persistent link: https://www.econbiz.de/10010514630
Cover Image
Corporate branding : where are we? ; a systematic communication-based inquiry
Biraghi, Silvia; Gambetti, Rossella Chiara - In: Journal of marketing communications 21 (2015) 4, pp. 260-283
Persistent link: https://www.econbiz.de/10011405889
Cover Image
Communication management within community relations by local governments in Poland
Gawronski, Slawomir; Bajorek, Kinga; Tworzydlo, Dariusz; … - In: European research studies 24 (2021) 1, pp. 395-409
Persistent link: https://www.econbiz.de/10012512487
Cover Image
Scepticism and corporate social responsibility communications : the influence of fit and reputation
Elving, Wim J. L. - In: Journal of marketing communications 19 (2013) 4, pp. 277-292
Persistent link: https://www.econbiz.de/10010187600
Cover Image
Effects of message objectivity and focus on green CSR communication : the strategy development for a hotel's green CSR message
Kang, Eun Yeon; Atkinson, Lucy - In: Journal of marketing communications 27 (2021) 3, pp. 229-249
Persistent link: https://www.econbiz.de/10012484046
Cover Image
Industry and agency views of social media : issues implementing dialogic communication
Buchanan-Oliver, Margo; Fitzgerald, Emma May - In: Journal of marketing communications 22 (2016) 4, pp. 437-454
Persistent link: https://www.econbiz.de/10011612612