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European retail research
Europäische Hochschulschriften / 5
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Kundenorientierte Unternehmensführung : Kundenorientierung, Kundenzufriedenheit, Kundenbindung
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Neue Aspekte des Dienstleistungsmarketing : Konzepte für Forschung und Praxis ; [aus den Beiträgen zum 7. Workshop Dienstleistungsmarketing in Bayreuth ... 1999]
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Brand-driven leadership for change management in retailing
Botschen, Günther
;
Combe, Ian
;
Thelen, Eva M.
- In:
European retail research
26
(
2012
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009728701
Saved in:
2
Brand-driven leadership for change management in retailing
Botschen, Günther
;
Combe, Ian
;
Thelen, Eva
- In:
European retail research
26
(
2012
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10010118093
Saved in:
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