//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Exploring the rise of fandom in contemporary consumer culture"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Special issue: global branding...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Apple Computer Inc.
1
Customer retention
1
Emotion
1
Entrepreneurs
1
Kundenbindung
1
Personality psychology
1
Persönlichkeitspsychologie
1
Steve Jobs
1
Unternehmer
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Case study
1
Fallstudie
1
Language
All
English
1
Author
All
Hao, Wei
1
Wang, Cheng Lu
1
Wu, Ruijuan
1
Published in...
All
Exploring the rise of fandom in contemporary consumer culture
Industrial marketing management : the international journal for industrial and high-tech firms
18
Journal of business research : JBR
13
International Marketing Review
9
International marketing review
8
Young Consumers
8
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Frontiers of business research in China : selected publications from Chinese universities
4
Journal of Business Research
4
Asia Pacific Journal of Marketing and Logistics
3
Brand management in emerging markets : theories and practice
3
European Journal of Marketing
3
European journal of marketing
3
International business review : the official journal of the European International Business Academy
3
Journal of business ethics : JOBE
3
Young consumers : insight and ideas for responsible marketers
3
Cross cultural management : an international journal
2
European journal of marketing : EJM
2
International Journal of Consumer Studies
2
International journal of consumer studies
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
Journal for global business advancement : JGBA
2
Journal of Chinese entrepreneurship
2
Journal of Consumer Marketing
2
Journal of global marketing
2
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
Journal of world business : JWB
2
Management international review : mir ; journal of international business
2
Nankai business review international
2
Psychology & marketing
2
The journal of consumer marketing
2
The journal of services marketing
2
Tourism management : research, policies, practice
2
Advances in marketing, customer relationship management, and e-eervices (AMCRMES) book series
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal
1
Bridging the gap between advertising academia and practice
1
Business, finance and economics of China
1
China-focused cases : selected winners of the CEIBS global case contest
1
Cross Cultural Management: An International Journal
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
A hero who never dies : Steve Jobs in his fans' minds
Wu, Ruijuan
;
Wang, Cheng Lu
;
Hao, Wei
- In:
Exploring the rise of fandom in contemporary consumer …
,
(pp. 35-51)
.
2018
Persistent link: https://www.econbiz.de/10011764813
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->