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Artificial intelligence in marketing : topic modeling, scientometric analysis, and research agenda
Mustak, Mekhail
;
Salminen, Joni
;
Plé, Loïc
;
Wirtz, Jochen
- In:
Journal of business research : JBR
124
(
2021
),
pp. 389-404
Persistent link: https://www.econbiz.de/10012493900
Saved in:
2
The suptech generations
Di Castri, Simone
;
Hohl, Stefan
;
Kulenkampff, Arend
; …
-
2019
Persistent link: https://www.econbiz.de/10012201697
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