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~isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Legends in consumer behavior"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"Consumer behaviour"
~subject:"Markenartikel"
~subject:"Preisdifferenzierung"
~subject:"Price Dispersion"
~subject:"Product quality"
~subject:"Purchase decision"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Mehrbändiges Werk"
~type_genre:"Working Paper"
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Consumer behaviour
Markenartikel
Preisdifferenzierung
Price Dispersion
Product quality
Purchase decision
Russell W. Belk
Konsumentenverhalten
222
Theorie
59
Theory
59
Beziehungsmarketing
15
Relationship marketing
15
Preismanagement
14
Pricing strategy
14
Brand
13
Jugendliche
13
Youth
13
Belgien
12
Belgium
12
Estimation
12
Schätzung
12
Experiment
11
Marketing management
11
Marketingmanagement
11
USA
11
United States
11
Decision theory
10
Entscheidungstheorie
10
Price discrimination
9
Produktqualität
9
Online retailing
8
Online-Handel
8
Präferenztheorie
8
Theory of preferences
8
Corporate Social Responsibility
7
Corporate social responsibility
7
Food
7
Lebensmittel
7
Private consumption
7
Privater Konsum
7
Consumption theory
6
Ethics
6
more ...
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Online availability
All
Free
90
Type of publication
All
Book / Working Paper
231
Type of publication (narrower categories)
All
Collection of articles of several authors
Mehrbändiges Werk
Working Paper
Arbeitspapier
199
Graue Literatur
178
Non-commercial literature
178
Collection of articles written by one author
40
Sammlung
40
Sammelwerk
32
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Language
All
English
230
Spanish
1
Author
All
Sheth, Jagdish N.
32
Chandon, Pierre
20
Geuens, Maggie
14
Netessine, Serguei
14
Wertenbroch, Klaus
13
Belk, Russell W.
11
Soberman, David A.
11
Van Kenhove, Patrick
11
Van den Poel, Dirk
11
Vermeir, Iris
10
Jacoby, Jacob
9
Nasiry, Javad
8
Bettman, James R.
7
Popescu, Ioana
7
Wansink, Brian
7
Girotra, Karan
6
Holbrook, Morris B.
6
Smith, N. Craig
6
De Bock, Tine
5
Pandelaere, Mario
5
Plassmann, Hilke
5
Chattopadhyay, Amitava
4
Merino Castelló, Anna
4
Padmanabhan, V. T.
4
Parker, Philip M.
4
Singh, Jasjit
4
Teng, Nina
4
Adner, Ron
3
Avci, Buket
3
Belavina, Elena
3
Brengman, Malaika
3
Carrera, Clara
3
Lajos, Joseph
3
Martínez-de-Albéniz, Victor
3
Popescu, Iona
3
Reinartz, Werner J.
3
Sayman, Serdar
3
Sosa, Manuel
3
Van Kerckhove, Anneleen
3
Verbeke, Wim
3
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Institution
All
INSEAD
14
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
10
Universitat Pompeu Fabra / Departament d'Economia i Empresa
7
INSEAD-Wharton Alliance Center for Global Research & Development
2
Published in...
All
Faculty & research / Insead : working paper series
Legends in consumer behavior
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Working paper / National Bureau of Economic Research, Inc.
442
Discussion paper / Centre for Economic Policy Research
181
CESifo working papers
164
Discussion papers / CEPR
145
NBER working paper series
123
Working paper
122
Discussion paper
117
Discussion paper series / IZA
116
Discussion paper / Tinbergen Institute
101
Working paper series
70
Working papers / Harvard Business School, Division of Research
57
Working paper series / European Central Bank
45
Working papers / TSE : WP
44
Discussion paper / Center for Economic Research, Tilburg University
43
Working papers / Federal Reserve Bank of Boston
39
Finance and economics discussion series
38
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
37
ERIM report series research in management
36
Working papers
36
DICE discussion paper
33
Discussion paper series
33
Ruhr economic papers
33
Discussion papers / Deutsches Institut für Wirtschaftsforschung
32
CORE discussion paper : DP
29
Discussion paper / Institute of Social and Economic Research
29
DNB working paper
28
Working paper / Indian Institute of Management, Ahmedabad
28
Department of Economics discussion paper series / University of Oxford
26
Working paper / The Economic and Social Research Institute
25
Cowles Foundation discussion paper
24
Simon Business School working paper
24
Working paper series / University of Zurich, Department of Economics
24
Premier reference source
23
Research paper series / Stanford Graduate School of Business
23
ESMT working paper
21
Working papers in economics
20
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Source
All
ECONIS (ZBW)
231
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231
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1
Showing that "% Off"’ always beats "% more" : using salient standard rates to improve consumer evaluation of marketing offers framed in terms of percentage changes in cost vs benef...
Pierre, Chandon
;
Bhavya, Mohan
;
Jason, Riis
-
2014
Persistent link: https://www.econbiz.de/10010480091
Saved in:
2
A new measure of
brand
personality
Geuens, Maggie
(
contributor
);
Weijters, Bert
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003787830
Saved in:
3
Measuring asymmetries in
brand
associations using correspondence analysis
Greenacre, Michael J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
Saved in:
4
Do we know what we look at? : An eye-tracking study of visual attention and memory for brands at the point of purchase
Chandon, Pierre
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001715937
Saved in:
5
Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
Saved in:
6
Banking behaviour after the lifecycle event of "moving in together" : an exploratory study of the role of marketing investments
Larivière, Bart
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003407628
Saved in:
7
Sustainable food consumption, involvement, certainty and values : an application of the theory of planned behaviour
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003243515
Saved in:
8
Sustainable food consumption : exploring the consumer attitude - behaviour GAP
Vermeir, Iris
(
contributor
);
Verbeke, Wim
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002400470
Saved in:
9
The influence of the self-regulatory focus on the effectiveness of stop-smoking campaigns for young smokers
Adams, Leen
;
Faseur, Tine
;
Geuens, Maggie
-
2010
Persistent link: https://www.econbiz.de/10008821774
Saved in:
10
Co-branding in advertising : the issue of product and
brand
fit
Geuens, Maggie
(
contributor
);
Pecheux, Claude
(
contributor
)
-
2006
Persistent link: https://www.econbiz.de/10003332108
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