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Do we know what we look at? : An eye-tracking study of visual attention and memory for brands at the point of purchase
Chandon, Pierre (contributor) - 2002 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001715937
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Red Bull gives you incentive motivation : understanding placebo effects of energy drinks on human cognitive performance
Schmidt, Liane; Chandon, Pierre; Pessiglione, Mathias; … - 2017
Persistent link: https://www.econbiz.de/10011688774
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Showing that "% off" always beats "% more": using salient standard rates to improve consumer evaluation of marketing offers framed in terms of percentage changes in cost vs benefit
Chandon, Pierre (contributor); Mohan, Bhavya (contributor);  … - 2014
Persistent link: https://www.econbiz.de/10010485899
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When are stockpiled products consumed faster? : A convenience-salience framework of post-purchase consumption incidence and quantity
Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2002 - [Elektronische Ressource], rev. version of 2001/34/MKT
Persistent link: https://www.econbiz.de/10001650616
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A convenience-salience framework of stockpiling-induced consumption
Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001631400
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Measuring the value of point-of-purchase marketing with commercial eye-tracking data
Chandon, Pierre (contributor); Hutchinson, J. W. (contributor) - 2001 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001632312
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Measuring purchase intentions : a generalization of mere measurement effects and extension to self-generated validity effects
Chandon, Pierre (contributor); Morwitz, Vicki G. (contributor) - 2003 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001826525
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The self-generated validity of measured pruchase intentions
Chandon, Pierre (contributor); Morwitz, Vicki G. (contributor) - 2004 - [Elektronische Ressource], rev
Persistent link: https://www.econbiz.de/10002379195
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Getting ahead of the Joneses : when equality increases conspicuous consumption among bottom-tier consumers
Ordabayeva, Nailya; Chandon, Pierre - 2010
Persistent link: https://www.econbiz.de/10008798158
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Why are the inventory estimates of shoppers so biased? : A psychophysical model of household inventory estimations
Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2005 - Rev
Persistent link: https://www.econbiz.de/10003364419