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~isPartOf:"Faculty & research / Insead : working paper series"
~isPartOf:"Legends in marketing"
~isPartOf:"Working papers / Universitat Pompeu Fabra, Department of Economics and Business"
~subject:"Consumer behaviour"
~subject:"Market research"
~subject:"Price Dispersion"
~subject:"Pricing strategy"
~subject:"Private consumption"
~subject:"Purchase decision"
~subject:"Revenue-Management"
~subject:"Russell W. Belk"
~type_genre:"Collection of articles of several authors"
~type_genre:"Collection of articles written by one author"
~type_genre:"Working Paper"
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Consumer behaviour
Market research
Price Dispersion
Pricing strategy
Private consumption
Purchase decision
Revenue-Management
Russell W. Belk
Konsumentenverhalten
150
Theorie
39
Theory
39
Preismanagement
14
Marketing management
13
Marketingmanagement
13
Brand
11
Markenartikel
11
Experiment
9
Preisdifferenzierung
9
Price discrimination
9
USA
9
United States
9
Beziehungsmarketing
8
Decision theory
8
Entscheidungstheorie
8
Online retailing
8
Online-Handel
8
Relationship marketing
8
Corporate Social Responsibility
7
Corporate social responsibility
7
Estimation
7
Product quality
7
Produktqualität
7
Präferenztheorie
7
Schätzung
7
Theory of preferences
7
Willingness to pay
6
Zahlungsbereitschaftsanalyse
6
Competition
5
Demand
5
Erwartungsbildung
5
Expectation formation
5
Marketing
5
Marktforschung
5
Nachfrage
5
Personalisierung
5
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Online availability
All
Free
86
Type of publication
All
Book / Working Paper
153
Type of publication (narrower categories)
All
Collection of articles of several authors
Collection of articles written by one author
Working Paper
Arbeitspapier
144
Graue Literatur
132
Non-commercial literature
132
Sammlung
9
Sammelwerk
8
Reprint
3
Aufsatzsammlung
1
Mehrbändiges Werk
1
Multi-volume publication
1
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Language
All
English
152
Spanish
1
Author
All
Chandon, Pierre
19
Netessine, Serguei
14
Wertenbroch, Klaus
13
Sheth, Jagdish N.
9
Nasiry, Javad
8
Soberman, David A.
8
Popescu, Ioana
7
Wansink, Brian
7
Girotra, Karan
6
Smith, N. Craig
6
Plassmann, Hilke
5
Chattopadhyay, Amitava
4
Krishnan, Balaji C.
4
Merino Castelló, Anna
4
Padmanabhan, V. T.
4
Singh, Jasjit
4
Teng, Nina
4
Adner, Ron
3
Avci, Buket
3
Belavina, Elena
3
Carrera, Clara
3
Lajos, Joseph
3
Martínez-de-Albéniz, Victor
3
Popescu, Iona
3
Reinartz, Werner J.
3
Sayman, Serdar
3
Sosa, Manuel
3
Wind, Yoram
3
Önçüler, Ayse
3
Albuquerque, Paulo
2
Ariely, Dan
2
Banerjee, Sumitro
2
Cho, Hallie S.
2
Colomé, Rosa
2
Coughlan, Anne T.
2
Dhar, Ravi
2
Dutt, Pushan
2
González, Libertad
2
Hasija, Sameer
2
Hogarth, Robin M.
2
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Institution
All
INSEAD
14
Universitat Pompeu Fabra / Departament d'Economia i Empresa
7
INSEAD-Wharton Alliance Center for Global Research & Development
2
Published in...
All
Faculty & research / Insead : working paper series
Legends in marketing
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
Working paper / National Bureau of Economic Research, Inc.
433
Discussion paper / Centre for Economic Policy Research
177
CESifo working papers
159
Discussion papers / CEPR
140
NBER working paper series
124
Working paper
119
Discussion paper
117
Discussion paper series / IZA
116
Discussion paper / Tinbergen Institute
100
Working paper series
68
Working papers / Harvard Business School, Division of Research
56
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
49
Working paper series / European Central Bank
45
Working papers / TSE : WP
43
Legends in consumer behavior
42
Discussion paper / Center for Economic Research, Tilburg University
41
Working papers / Federal Reserve Bank of Boston
39
Finance and economics discussion series
38
Working papers
36
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
34
Discussion paper series
33
Ruhr economic papers
33
DICE discussion paper
32
Discussion papers / Deutsches Institut für Wirtschaftsforschung
31
ERIM report series research in management
31
Discussion paper / Institute of Social and Economic Research
29
CORE discussion paper : DP
28
DNB working paper
28
Department of Economics discussion paper series / University of Oxford
26
Working paper / Indian Institute of Management, Ahmedabad
26
Working paper / The Economic and Social Research Institute
25
Cowles Foundation discussion paper
24
Working paper series / University of Zurich, Department of Economics
24
Premier reference source
23
Research paper series / Stanford Graduate School of Business
22
ESMT working paper
21
Simon Business School working paper
21
Working papers in economics
20
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Source
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ECONIS (ZBW)
153
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Showing that "% Off"’ always beats "% more" : using salient standard rates to improve consumer evaluation of marketing offers framed in terms of percentage changes in cost vs benef...
Pierre, Chandon
;
Bhavya, Mohan
;
Jason, Riis
-
2014
Persistent link: https://www.econbiz.de/10010480091
Saved in:
2
Measuring asymmetries in
brand
associations using correspondence analysis
Greenacre, Michael J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001697171
Saved in:
3
Do we know what we look at? : An eye-tracking study of visual attention and memory for brands at the point of purchase
Chandon, Pierre
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001715937
Saved in:
4
Demand for pharmaceutical drugs: a choice modelling experiment
Merino Castelló, Anna
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001939834
Saved in:
5
Using attraction models for competitive optimization : pitfalls to avoid and conditions to check
Soberman, David A.
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10003379159
Saved in:
6
The economics of quality-equivalent store brands
Soberman, David A.
(
contributor
); …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002380527
Saved in:
7
The impact of the reference price system on the pharmaceutical market : a theoretical approach
Merino Castelló, Anna
(
contributor
)
-
2001
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001546844
Saved in:
8
CAM : a spreading activation network model of subcategory construction
Katona, Zsolt
;
Lajos, Joseph
;
Chattopadhyay, Amitava
; …
-
2006
Persistent link: https://www.econbiz.de/10003406609
Saved in:
9
Health halos : how health claims bias calorie estimations and lead to overeating
Chandon, Pierre
(
contributor
);
Wansink, Brian
(
contributor
)
-
2006
-
rev
Persistent link: https://www.econbiz.de/10003406615
Saved in:
10
When to hit the panic button? : impact of currency crisis on consumer behaviors
Pushan, Dutt
;
Padmanabhan, V. T.
-
2008
Persistent link: https://www.econbiz.de/10003909338
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