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~isPartOf:"Foundations and trends in marketing : FTMKT"
~subject:"Consumer behaviour"
~subject:"Finanzkrise"
~type_genre:"Übersichtsarbeit"
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Foundations and trends in marketing : FTMKT
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Promotion dynamics
Neslin, Scott A.
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Heerde, Harald J. van
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2009
Persistent link: https://www.econbiz.de/10003928447
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