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~isPartOf:"Handbook of business-to-business marketing"
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Handbook of business-to-business marketing
Journal of the Academy of Marketing Science
41
Journal of marketing
31
Journal of retailing
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Journal of business research : JBR
10
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing research : JMR
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The journal of personal selling & sales management : JPSSM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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MSI reports : working paper series
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The journal of services marketing
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Journal of international marketing
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European Journal of Marketing
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European journal of marketing : EJM
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Journal of Business Research
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Journal of Services Marketing
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
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Journal of service research : JSR
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European journal of marketing
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Journal of consumer behaviour : an international research review
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Journal of professional services marketing
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Journal of retailing and consumer services
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Psychology & marketing
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Qualitative market research : an international journal
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Routledge studies in marketing
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The Oxford handbook of strategic sales and sales management
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AMS review : official publication of the Academy of Marketing Science
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Academy of Management journal : AMJ
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Always learning
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Trust, distrust and confidence in B2B relationships
Scheer, Lisa K.
- In:
Handbook of business-to-business marketing
,
(pp. 332-347)
.
2012
Persistent link: https://www.econbiz.de/10009500146
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Relationship marketing
Beck, Joshua T.
;
Palmatier, Robert W.
- In:
Handbook of business-to-business marketing
,
(pp. 293-310)
.
2012
Persistent link: https://www.econbiz.de/10009500163
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