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~isPartOf:"Handbook of research on Asian business"
~isPartOf:"Research"
~subject:"Business model"
~subject:"Kommunikation"
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Handbook of research on Asian business
Research
Journal of business research : JBR
128
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92
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66
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50
Springer eBook Collection
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International journal of innovation management
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IEEE transactions on engineering management : EM
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International entrepreneurship and management journal
16
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16
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16
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
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Journal of world business : JWB
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ECONIS (ZBW)
36
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1
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36
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1
Challenges of
marketing
to Asian consumers : exploring the influence of different cultures, life styles and values on consumer behaviour in Asia
Sharma, Piyush
;
Chung, Cindy
;
Erramilli, M. Krishna
; …
- In:
Handbook of research on Asian business
,
(pp. 125-143)
.
2007
Persistent link: https://www.econbiz.de/10003401229
Saved in:
2
Entry and
marketing
strategies of FDI firms in China
Chang, Tung-lung Steven
- In:
Handbook of research on Asian business
,
(pp. 162-181)
.
2007
Persistent link: https://www.econbiz.de/10003401405
Saved in:
3
Global retailers and Asian manufacturers
Hamilton, Gary G.
;
Petrovic, Misha
- In:
Handbook of research on Asian business
,
(pp. 208-220)
.
2007
Persistent link: https://www.econbiz.de/10003401414
Saved in:
4
Wettbewerbsimplikationen technologischen Wandels : eine simulationsbasierte Untersuchung der Anpassungsfähigkeit von Unternehmen
Weitert, Christian
-
2014
Persistent link: https://www.econbiz.de/10010402817
Saved in:
5
Conference proceedings Trends in Business Communication 2020
Schneckenleitner, Peter
(
ed.
);
Reitberger, Wolfgang
(
ed.
); …
-
Trends in Business Communication <Veranstaltung> <8., …
-
2021
Persistent link: https://www.econbiz.de/10012503522
Saved in:
6
Marketing
- und Kommunikationstrends : Interviewstudie zur Akzeptanz bei Digital Immigrants und Digital Natives
Kochhan, Christoph
;
Elsässer, Anne
;
Hachenberg, Michael
-
2020
Persistent link: https://www.econbiz.de/10012226971
Saved in:
7
Kundenrückgewinnungsmanagement : organisationale Erfolgsfaktoren und Besonderheiten des Business-to-Business Kontexts
Gwinner, Olivia
-
2019
Persistent link: https://www.econbiz.de/10011989967
Saved in:
8
Digitalisierung und Kommunikation : Konsequenzen der digitalen Transformation für die Wirtschaftskommunikation
Stumpf, Marcus
(
ed.
)
-
Interdisziplinäre Tagung des Forschungsnetzwerkes …
-
2019
Persistent link: https://www.econbiz.de/10012025135
Saved in:
9
User-oriented appropriateness : a theoretical model of written text on facebook for improved PR communication
Gust, Benjamin
-
2020
Persistent link: https://www.econbiz.de/10012210631
Saved in:
10
Werbung und PR im digitalen Zeitalter : Grenzen, Übergänge und neue Formate
Nielsen, Martin
(
ed.
);
Grove Ditlevsen, Marianne
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014418106
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