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Consumer behavior classification in online virtual stores using emotional intelligence
Lv, Zhihan; Haibin, Lv - In: Handbook of research on consumer behavior change and …, (pp. 1-24). 2022
Persistent link: https://www.econbiz.de/10013334782
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Panic station : consumer sentiment analysis of the evolving panic buying during the COVID-19 pandemic
Muñoz-Chávez, J. Patricia; García-Contreras, Rigoberto; … - In: Handbook of research on consumer behavior change and …, (pp. 51-73). 2022
Persistent link: https://www.econbiz.de/10013334790
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Product aspect ranking using multi-criteria decision making
Alrababah, Saif Addeen Ahmad; Keng Hoon Gan; Tan, Tien-Ping - In: Handbook of research on consumer behavior change and …, (pp. 74-94). 2022
Persistent link: https://www.econbiz.de/10013334796
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Machine learning and time series models for consumer behavior prediction in the data analytics paradigm
Sánchez García, Javier - In: Handbook of research on consumer behavior change and …, (pp. 95-123). 2022
Persistent link: https://www.econbiz.de/10013334799
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An RFM model using k-means clustering to improve customer segmentation and product recommendation
Xian, Zhao; Pantea Keikhosrokiani; Chew XinYing; Li, Zuoyong - In: Handbook of research on consumer behavior change and …, (pp. 124-145). 2022
Persistent link: https://www.econbiz.de/10013334802
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Consumer big data analytics : a treasure for businesses in the socio-digital era
Gupta, Princi; Khandelwal, Risha - In: Handbook of research on consumer behavior change and …, (pp. 146-167). 2022
Persistent link: https://www.econbiz.de/10013334804
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E-consumer behavioral analytics : paradigm shift in online purchase decision making
Baskaran, Kamaladevi - In: Handbook of research on consumer behavior change and …, (pp. 192-209). 2022
Persistent link: https://www.econbiz.de/10013334814
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Predicting consumer behavior change towards using online shopping in Nigeria : the impact of the COVID-19 pandemic
Chiamaka Miriam Ezimmuo; Pantea Keikhosrokiani - In: Handbook of research on consumer behavior change and …, (pp. 210-254). 2022
Persistent link: https://www.econbiz.de/10013334817
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Age in the consumer behavior change : evidence from awareness, perceived value, and use of mobile banking
Vasudeva, Savdeep - In: Handbook of research on consumer behavior change and …, (pp. 255-274). 2022
Persistent link: https://www.econbiz.de/10013334818
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The impact of social media and digital marketing on consumer behavior
Ashrafuzzaman, Md.; Rishat, A. S. M. Adib Hasan; … - In: Handbook of research on consumer behavior change and …, (pp. 275-294). 2022
Persistent link: https://www.econbiz.de/10013334824