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~isPartOf:"Handbook of strategic account management : a comprehensive resource"
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Handbook of strategic account management : a comprehensive resource
Industrial marketing management : the international journal for industrial and high-tech firms
102
Journal of business research : JBR
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European journal of marketing : EJM
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Organization studies : an international multidisciplinary journal devoted to the study of organizations, organizing, and the organized in and between societies
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Trends in multicriteria decision making : proceedings of the 13th International Conference on Multiple Criteria Decision Making, Cape Town, South Africa, January 1997
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Competence perspectives in managing internal processes
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Creating and managing superior customer value
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Customer retention in the automotive industry : quality, satisfaction and loyalty
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Value dimensions and relationship postures in dyadic "key relationship programmes"
Henneberg, Stephan
;
Pardo, Catherine
;
Mouzas, Stefanos
; …
- In:
Handbook of strategic account management : a …
,
(pp. 191-204)
.
2014
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