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Ferguson's formula
Elberse, Anita; Ferguson, Alex - In: Harvard business review : HBR 91 (2013) 10, pp. 116-125
Persistent link: https://www.econbiz.de/10010128893
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Can knockoffs knock out your business?
Nunes, Paul F.; Mulani, Narendra P. - In: Harvard business review : HBR 86 (2008) 10, pp. 41-45
Persistent link: https://www.econbiz.de/10003772252
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If brands are built over years, why are they managed over quarters
Lodish, Leonard M.; Mela, Carl F. - In: Harvard business review : HBR 85 (2007) 7/8, pp. 104-112
Persistent link: https://www.econbiz.de/10003535484
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Shaking things up at Coca-Cola
Kent, Muhtar - In: Harvard business review : HBR 89 (2011) 10, pp. 94-99
Persistent link: https://www.econbiz.de/10009349291
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Match group's CEO on innovating in a fast-changing industry
Ginsberg, Mandy - In: Harvard business review : HBR 97 (2019) 4, pp. 35-39
Persistent link: https://www.econbiz.de/10012039659
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7 ways to fall big : lessons from the most inexcusable business failures of the past 25 years
Carroll, Paul B.; Mui, Chunka - In: Harvard business review : HBR 86 (2008) 9, pp. 82-91
Persistent link: https://www.econbiz.de/10003759330
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When growth stalls
Olson, Matthew S.; Bever, Derek van; Verry, Seth - In: Harvard business review : HBR 86 (2008) 3, pp. 51-61
Persistent link: https://www.econbiz.de/10003649260
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How local companies keep multinational at bay
Battacharya, Arindam K.; Michael, David C. - In: Harvard business review : HBR 86 (2008) 3, pp. 84-95
Persistent link: https://www.econbiz.de/10003649298
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Cisco sees the future : interviewed by Bronwyn Fryer and Thomas A. Stewart
Fryer, Bronwyn; Stewart, Thomas A.; Chambers, John - In: Harvard business review : HBR 86 (2008) 11, pp. 72-79
Persistent link: https://www.econbiz.de/10003780325
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Shaping strategy in a world of constant disruption
Hagel, John; Brown, John Seely; Davison, Lang - In: Harvard business review : HBR 86 (2008) 10, pp. 80-89
Persistent link: https://www.econbiz.de/10003772270