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Make the most of a polarizing brand
Luo, Xueming
;
Wiles, Michael
;
Raithel, Sascha
- In:
Harvard business review : HBR
91
(
2013
)
11
,
pp. 29-31
Persistent link: https://www.econbiz.de/10010196180
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2
Mobile discounts : a matter of distance and time
Fang, Zheng
;
Luo, Xueming
;
Andrews, Michelle
;
Phang, …
- In:
Harvard business review : HBR
92
(
2014
)
5
,
pp. 30
Persistent link: https://www.econbiz.de/10010347304
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3
"Good" companies launch more new products
Luo, Xueming
;
Du, Shuili
- In:
Harvard business review : HBR
90
(
2012
)
4
,
pp. 28
Persistent link: https://www.econbiz.de/10009537559
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