Narrow search
Showing 1 - 4 of 4
Cover Image
An empirical analysis of the public's attitudes toward advertising hospital services : a comparative cross-sectional study
Moser, H. R.; Freeman, Gordon L. - In: Health marketing quarterly 31 (2014) 1, pp. 13-30
Persistent link: https://www.econbiz.de/10010362783
Cover Image
An empirical analysis of consumers’ attitudes toward pharmacies’ advertising
Moser, H. R.; Freeman, Gordon L.; Loudon, David L.; … - In: Health marketing quarterly 35 (2018) 2, pp. 100-119
Persistent link: https://www.econbiz.de/10011979328
Cover Image
An empirical analysis of consumers' attitudes toward physicians' advertising
Moser, H. R. - In: Health marketing quarterly 25 (2007/08) 3, pp. 270-288
Persistent link: https://www.econbiz.de/10003764732
Cover Image
An empirical analysis of ethical and professional issues in physicians' advertising : a comparative cross-sectional study
Moser, H. R.; Stevens, Robert E.; Loudon, David - In: Health marketing quarterly 33 (2016) 3, pp. 255-273
Persistent link: https://www.econbiz.de/10011584756