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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Guedes, Maria João"
~subject:"Business start-up"
~subject:"Marktforschung"
~type_genre:"Article in journal"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Marketing
capability and new venture survival : the role of
marketing
myopia
Patel, Pankaj
;
Feng, Cong
;
Guedes, Maria João
- In:
Industrial marketing management : the international …
93
(
2021
),
pp. 307-326
Persistent link: https://www.econbiz.de/10012501913
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