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Depth and breadth of external knowledge search and performance : the mediating role of absorptive capacity
Ferreras-Méndez, José Luis; Newell, Sue; … - In: Industrial marketing management : the international … 47 (2015), pp. 86-97
Persistent link: https://www.econbiz.de/10011313560
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Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika; Seppäla, Tomi; Gabrielsson, Peter - In: Industrial marketing management : the international … 54 (2016), pp. 141-153
Persistent link: https://www.econbiz.de/10011478750
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Alliance proactiveness and firm performance in an emerging economy
Yang, Wei; Meyer, Klaus - In: Industrial marketing management : the international … 82 (2019), pp. 226-237
Persistent link: https://www.econbiz.de/10012128065
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Understanding the trade-off between familiarity and newness in product innovation
Ozer, Muammer; Tang, Jacky W. - In: Industrial marketing management : the international … 77 (2019), pp. 116-128
Persistent link: https://www.econbiz.de/10012004188
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Enhancing product innovation performance in a dysfunctional competitive environment : the roles of competitive strategies and market-based assets
Liu, Weiping; Atuahene-Gima, Kwaku - In: Industrial marketing management : the international … 73 (2018), pp. 7-20
Persistent link: https://www.econbiz.de/10011904654
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Alignments and misalignments of realized marketing strategies with administrative systems : performance implications
Chari, Simos; Balabanis, George; Robson, Matthew J.; … - In: Industrial marketing management : the international … 63 (2017), pp. 129-144
Persistent link: https://www.econbiz.de/10011730161
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A framework for understanding strategic network performance : exploring efficiency and effectiveness at the network level
Bayne, Lyndie; Schepis, Daniel; Purchase, Sharon - In: Industrial marketing management : the international … 67 (2017), pp. 134-147
Persistent link: https://www.econbiz.de/10011822041
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The application of human resource management policies within the marketing organization : the impact on business and marketing strategy implementation
Olson, Eric M.; Slater, Stanley F.; Hult, G. Tomas M.; … - In: Industrial marketing management : the international … 69 (2018), pp. 62-73
Persistent link: https://www.econbiz.de/10011822293
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Franchise capabilities and system performance : a configurational perspective
Perdreau, Frédéric; Le Nadant, Anne-Laure; Khelil, Nabil - In: Industrial marketing management : the international … 113 (2023), pp. 326-340
Persistent link: https://www.econbiz.de/10014433590
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Strategic decision making in business relationships : a dyadic agent-based simulation approach
Forkmann, Sebastian; Wang, Di; Henneberg, Stephan; … - In: Industrial marketing management : the international … 41 (2012) 5, pp. 816-830
Persistent link: https://www.econbiz.de/10009656244