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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Industrial marketing management : the international journal for industrial and high-tech firms
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1
A sensemaking perspective on coopetition
Lundgren-Henriksson, Eva-Lena
;
Kock, Sören
- In:
Industrial marketing management : the international …
57
(
2016
),
pp. 97-108
Persistent link: https://www.econbiz.de/10011548681
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2
Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika
;
Seppäla, Tomi
;
Gabrielsson, Peter
- In:
Industrial marketing management : the international …
54
(
2016
),
pp. 141-153
Persistent link: https://www.econbiz.de/10011478750
Saved in:
3
How marketing capabilities and current performance drive strategic intentions in international markets
Kaleka, Anna
;
Morgan, Neil A.
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 108-121
Persistent link: https://www.econbiz.de/10012026165
Saved in:
4
Market orientation, positioning strategy and brand performance
Iyer, Pramod
;
Davari, Arezoo
;
Zolfagharian, Mohammadali
; …
- In:
Industrial marketing management : the international …
81
(
2019
),
pp. 16-29
Persistent link: https://www.econbiz.de/10012107673
Saved in:
5
Exploring proactive market strategies
Brege, Harald
;
Kindström, Daniel
- In:
Industrial marketing management : the international …
84
(
2020
),
pp. 75-88
Persistent link: https://www.econbiz.de/10012162463
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6
Constructing useful models of firms' heterogeneities in implemented strategies and performance outcomes
Brenes, Esteban R.
;
Ciravegna, Luciano
;
Woodside, Arch G.
- In:
Industrial marketing management : the international …
62
(
2017
),
pp. 17-35
Persistent link: https://www.econbiz.de/10011707042
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7
Strategic patterns in the development of network capability in new ventures
O'Toole, Thomas
;
McGrath, Helen
- In:
Industrial marketing management : the international …
70
(
2018
),
pp. 128-140
Persistent link: https://www.econbiz.de/10011863811
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8
When marketing and manufacturing departments integrate : the influences of market newness and competitive intensity
Feng, Taiwen
;
Huang, Yufei
;
Avgerinos, Emmanouil
- In:
Industrial marketing management : the international …
75
(
2018
),
pp. 218-231
Persistent link: https://www.econbiz.de/10011963509
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9
Enhancing product innovation performance in a dysfunctional competitive environment : the roles of competitive strategies and market-based assets
Liu, Weiping
;
Atuahene-Gima, Kwaku
- In:
Industrial marketing management : the international …
73
(
2018
),
pp. 7-20
Persistent link: https://www.econbiz.de/10011904654
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10
New printing technology and pricing
Hultén, Peter
;
Viström, Magnus
;
Mejtoft, Thomas
- In:
Industrial marketing management : the international …
38
(
2009
)
3
,
pp. 253-262
Persistent link: https://www.econbiz.de/10003840532
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