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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Beziehungsmarketing
406
Relationship marketing
406
Lieferantenmanagement
216
Supplier relationship management
216
Business-to-business marketing
159
B-to-B-Marketing
158
Consumer behaviour
58
Konsumentenverhalten
58
Customer value
51
Kundenwert
51
Marketing management
51
Marketingmanagement
51
Salespeople
50
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Selling
40
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40
Betriebliche Wertschöpfung
36
Customer integration
36
Customer satisfaction
36
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Kundenzufriedenheit
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Social web
36
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36
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34
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Brand management
29
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25
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25
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24
Online-Marketing
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22
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22
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Naudé, Peter
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Terho, Harri
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La Rocca, Antonella
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Agnihotri, Raj
6
Eggert, Andreas
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Snehota, Ivan
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Casidy, Riza
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Frow, Pennie
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Payne, Adrian
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Aarikka-Stenroos, Leena
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Andersen, Poul Houman
4
Ewing, Michael
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Henneberg, Stephan
4
Itani, Omar S.
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Jaakkola, Elina
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Keränen, Joona
4
Lacoste, Sylvie
4
Nyadzayo, Munyaradzi W.
4
Prior, Daniel D.
4
Ritter, Thomas
4
Ruyter, Ko de
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Sharma, Arun
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Wang, Danny T.
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Wang, Xinchun
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Biggemann, Sergio
3
Bush, Alan J.
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Cadeaux, Jack
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Chaker, Nawar N.
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Dwivedi, Yogesh Kumar
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Gu, Flora Fang
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Gölgeci, Ismail
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Haas, Alexander
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Ivens, Björn Sven
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Kingshott, Russel P. J.
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Kleinaltenkamp, Michael
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Liu, Yi
3
Lussier, Bruno
3
Mehrabi, Hamed
3
Mitręga, Maciej
3
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3
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
656
Journal of retailing and consumer services
583
SpringerLink / Bücher
402
International journal of hospitality management
281
The journal of services marketing
225
The journal of business & industrial marketing
193
The service industries journal
187
Journal of the Academy of Marketing Science
177
Journal of strategic marketing
173
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
129
Gabler Edition Wissenschaft
127
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
The journal of product & brand management
116
Journal of hospitality marketing & management
115
Tourism management : research, policies, practice
112
The journal of brand management : an international journal
110
Asia Pacific journal of marketing and logistics
108
Journal of service management
106
Cogent business & management
104
Journal of retailing
103
Psychology & marketing
102
European journal of marketing : EJM
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Marketing intelligence & planning
97
Services marketing quarterly
94
Springer eBook Collection / Business and Economics
94
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
87
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
84
Service business
80
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
78
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
76
The international review of retail, distribution and consumer research
76
Journal of financial services marketing : JFSM
72
Business horizons
71
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ECONIS (ZBW)
411
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411
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1
The globalization strategies of business-to-business born global firms in the wireless technology industry
Laanti, Riku
;
Gabrielsson, Mika
;
Gabrielsson, Peter
- In:
Industrial marketing management : the international …
36
(
2007
)
8
,
pp. 1104-1117
Persistent link: https://www.econbiz.de/10003555955
Saved in:
2
Factors that reduce rigid product adaptation decisions : the case of exporting firms in China
Li, Ling-yee
- In:
Industrial marketing management : the international …
39
(
2010
)
4
,
pp. 531-537
Persistent link: https://www.econbiz.de/10003983980
Saved in:
3
Migrating from products to solutions : an exploration of system support in the UK defense industry
Kapletia, Dharm
;
Probert, David
- In:
Industrial marketing management : the international …
39
(
2010
)
4
,
pp. 582-592
Persistent link: https://www.econbiz.de/10003983989
Saved in:
4
The moderating effects of market orientation and launch proficiency on the product advantage-performance relationship
Hsieh, Ming-Hung
;
Tsai, Kuen-hung
;
Wang, Jun-Ren
- In:
Industrial marketing management : the international …
37
(
2008
)
5
,
pp. 580-592
Persistent link: https://www.econbiz.de/10003736676
Saved in:
5
Addressing a product management's orphan : how to externally implement product eliminations in a B2B setting
Prigge, Jana-Kristin
;
Homburg, Christian
;
Fürst, Andreas
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 56-73
Persistent link: https://www.econbiz.de/10011822115
Saved in:
6
Initiation of business relationships in service-dominant settings
Edvardsson, Bo
;
Holmlund, Maria
;
Strandvik, Tore
- In:
Industrial marketing management : the international …
37
(
2008
)
3
,
pp. 339-350
Persistent link: https://www.econbiz.de/10003713319
Saved in:
7
Does having a market orientation lead to higher levels of relationship commitment and business performance? : evidence from the Korean robotics industry
Taylor, Charles Raymond
;
Kim, Kyung Hoon
;
Ko, Eunju
; …
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 825-832
Persistent link: https://www.econbiz.de/10003781855
Saved in:
8
The impact of the brand management system on brand performance in B-B and B-C environments
Lee, Jinyong
;
Park, Seong Yong
;
Baek, Ingee
;
Lee, Chun-Seon
- In:
Industrial marketing management : the international …
37
(
2008
)
7
,
pp. 848-855
Persistent link: https://www.econbiz.de/10003781858
Saved in:
9
Is customer loyalty vulnerability-based? : an empirical study of a Chinese capital-intensive manufacturing industry
Wong, Yiu-hing
;
Chan, Ricky Y. K.
;
Ngai, E. W. T.
; …
- In:
Industrial marketing management : the international …
38
(
2009
)
1
,
pp. 83-93
Persistent link: https://www.econbiz.de/10003810425
Saved in:
10
Linking account portfolio management to customer information : using customer satisfaction metrics for portfolio analysis
Gök, Osman
- In:
Industrial marketing management : the international …
38
(
2009
)
4
,
pp. 433-439
Persistent link: https://www.econbiz.de/10003865360
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