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Special issue on industrial marketing strategy and B2B management by SMEs
Ndubisi, Nelson Oly (contributor) - 2011
Persistent link: https://www.econbiz.de/10008991590
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Enablers and inhibitors of the development of network capability in entrepreneurial firms : a study of the Irish micro-brewing network
McGrath, Helen; O'Toole, Thomas - In: Industrial marketing management : the international … 42 (2013) 7, pp. 1141-1153
Persistent link: https://www.econbiz.de/10010223442
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The influence of network effects on SME performance
Naudé, Peter; Zaefarian, Ghasem; Najafi Tavani, Zhaleh; … - In: Industrial marketing management : the international … 43 (2014) 4, pp. 630-641
Persistent link: https://www.econbiz.de/10010386439
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A cross-cultural comparison of the network capability development of entrepreneurial firms
McGrath, Helen; O'Toole, Thomas - In: Industrial marketing management : the international … 43 (2014) 6, pp. 897-910
Persistent link: https://www.econbiz.de/10010410712
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Firm survival through a crisis : the influence of market orientation, marketing innovation and business strategy
Naidoo, Vikash - In: Industrial marketing management : the international … 39 (2010) 8, pp. 1311-1320
Persistent link: https://www.econbiz.de/10008807123
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Any way goes : identifying value constellations for service infusion in SMEs
Kowalkowski, Christian; Witell, Lars; Gustafsson, Anders - In: Industrial marketing management : the international … 42 (2013) 1, pp. 18-30
Persistent link: https://www.econbiz.de/10009734103
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Achieving superior innovation-based performance outcomes in SMEs through innovation resource : capability complementarity
Sok, Phyra; O'Cass, Aron - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1285-1293
Persistent link: https://www.econbiz.de/10009410661
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Market-facing innovation networks : how lead firms partition tasks, share resources and develop capabilities
Perks, Helen; Moxey, Steven - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1224-1237
Persistent link: https://www.econbiz.de/10009410668
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Traveling into unexplored territory : radical innovativeness and the role networking, customers, and technologically turbulent environments
Eggers, Fabian; Kraus, Sascha; Covin, Jeffrey G. - In: Industrial marketing management : the international … 43 (2014) 8, pp. 1385-1393
Persistent link: https://www.econbiz.de/10010473303
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A relationship value perspective of social capital in networks of software SMEs
Westerlund, Mika; Svahn, Senja - In: Industrial marketing management : the international … 37 (2008) 5, pp. 492-501
Persistent link: https://www.econbiz.de/10003736662