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Coopetition strategy as interrelated praxis and practices on multiple levels
Tidström, Annika; Rajala, Anni - In: Industrial marketing management : the international … 58 (2016), pp. 35-44
Persistent link: https://www.econbiz.de/10011549363
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The current situation and future conceptualization of power in industrial markets
Hingley, Martin; Angell, Rob; Lindgreen, Adam - In: Industrial marketing management : the international … 48 (2015), pp. 226-230
Persistent link: https://www.econbiz.de/10011346649
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Stakeholder management in complex product systems : practices and rationales for engagement and disengagement
Lehtinen, Jere; Aaltonen, Kirsi; Rajala, Risto - In: Industrial marketing management : the international … 79 (2019), pp. 58-70
Persistent link: https://www.econbiz.de/10012064173
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Challenger marketing
Lim, Weng Marc - In: Industrial marketing management : the international … 84 (2020), pp. 342-345
Persistent link: https://www.econbiz.de/10012162608
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Unraveling firm-level activities for shaping markets
Kindström, Daniel; Ottosson, Mikael; Carlborg, Per - In: Industrial marketing management : the international … 68 (2018), pp. 36-45
Persistent link: https://www.econbiz.de/10011822100
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Alliance capabilities : a systematic review and future research directions
Kohtamäki, Marko; Rabetino, Rodrigo; Möller, K. E. … - In: Industrial marketing management : the international … 68 (2018), pp. 188-201
Persistent link: https://www.econbiz.de/10011822217
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The praxis of studying interorganizational practices in B2B marketing and purchasing : a critical literature review
Pedersen, Jim; Ellegaard, Chris; Kragh, Hanne - In: Industrial marketing management : the international … 85 (2020), pp. 7-20
Persistent link: https://www.econbiz.de/10012211921
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Teaching-practice as a critical bridge for narrowing the research-practice gap
Kriz, Anton; Nailer, Christopher Hylton Fitzroy; … - In: Industrial marketing management : the international … 92 (2021), pp. 254-266
Persistent link: https://www.econbiz.de/10012491058
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Supplier relationship management capability : a qualification and extension
Forkmann, Sebastian; Henneberg, Stephan; Naudé, Peter; … - In: Industrial marketing management : the international … 57 (2016), pp. 185-200
Persistent link: https://www.econbiz.de/10011549611
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Power, buyer trustworthiness and supplier performance : evidence from the Armenian dairy secto
Gorton, Matthew; Angell, Robert; Dries, Liesbeth; … - In: Industrial marketing management : the international … 50 (2015), pp. 69-77
Persistent link: https://www.econbiz.de/10011411691