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Customer collaboration, service firms' diversification and innovation performance
Statsenko, Larissa; Zubielqui, Graciela Corral de - In: Industrial marketing management : the international … 85 (2020), pp. 180-196
Persistent link: https://www.econbiz.de/10012212137
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Developing and leveraging platforms in a traditional industry : an orchestration and co-creation perspective
Tian, Jiamian; Vanderstraeten, Johanna; Matthyssens, Paul - In: Industrial marketing management : the international … 92 (2021), pp. 14-33
Persistent link: https://www.econbiz.de/10012490924
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Coopetition : strategy and interorganizational transformation : platform, innovation barriers, and coopetitive dynamics
Burström, Thommie; Kock, Sören; Wincent, Joakim - In: Industrial marketing management : the international … 104 (2022), pp. 101-115
Persistent link: https://www.econbiz.de/10013326922
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Effects of complementors' perceived coopetition on fostering innovation : evidence from Chinese software platforms
He, Yuanqiong; Lin, Yong - In: Industrial marketing management : the international … 117 (2024), pp. 66-78
Persistent link: https://www.econbiz.de/10014530202
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Heading for new shores : do service and hybrid innovations outperform product innovations in industrial companies?
Eggert, Andreas; Thiesbrummel, Christoph; Deutscher, … - In: Industrial marketing management : the international … 45 (2015), pp. 173-183
Persistent link: https://www.econbiz.de/10010530556
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Priorities when selecting business partners for service innovation : the contingency role of product innovation
Markovic, Stefan; Jovanovic, Marin; Bagherzadeh, Mehdi; … - In: Industrial marketing management : the international … 88 (2020), pp. 378-388
Persistent link: https://www.econbiz.de/10012285376
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Service innovation and adoption in industrial markets : an SME perspective
Casidy, Riza; Nyadzayo, Munyaradzi; Mohan, Mayoor - In: Industrial marketing management : the international … 89 (2020), pp. 157-170
Persistent link: https://www.econbiz.de/10012289969
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The learning subsystem interplay in service innovation in born global service firm internationalization
Weerawardena, Jay; Salunke, Sandeep; Knight, Gary A.; … - In: Industrial marketing management : the international … 89 (2020), pp. 181-195
Persistent link: https://www.econbiz.de/10012290007
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The effects of complementarity of knowledge and capabilities on joint innovation capabilities and service innovation : the role of competitive intensity and demand uncertainty
Ndubisi, Nelson Oly; Dayan, Mumin; Yeniaras, Volkan; … - In: Industrial marketing management : the international … 89 (2020), pp. 196-208
Persistent link: https://www.econbiz.de/10012290043
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Creating value in servitization through digital service innovations
Raddats, Chris; Naik, Parikshit; Bigdeli, Ali Ziaee - In: Industrial marketing management : the international … 104 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013326912