Narrow search
Showing 1 - 10 of 197
Cover Image
Building capabilities to manage strategic alliances
Sluyts, Kim; Matthyssens, Paul; Martens, Rudy; … - In: Industrial marketing management : the international … 40 (2011) 6, pp. 875-886
Persistent link: https://www.econbiz.de/10009348549
Cover Image
Achieving new product success via the synchronization of exploration and exploitation across multiple levels and functional areas
O'Cass, Aron; Heirati, Nima; Ngo, Liem Viet - In: Industrial marketing management : the international … 43 (2014) 5, pp. 862-872
Persistent link: https://www.econbiz.de/10010404062
Cover Image
Deconstructing the relationship between entrepreneurial orientation and business performance at the embryonic stage of firm growth
Hughes, Matthew; Morgan, Robert - In: Industrial marketing management : the international … 36 (2007) 5, pp. 651-661
Persistent link: https://www.econbiz.de/10003483605
Cover Image
Deliberate learning as a strategic mechanism in enabling channel partner sales performance
Keeling, Debbie Isobel; Cox, David; Ruyter, Ko de - In: Industrial marketing management : the international … 90 (2020), pp. 113-123
Persistent link: https://www.econbiz.de/10012321920
Cover Image
Strategic orientation and new product development performance : the role of networking capability and networking ability
Mu, Jifeng; Thomas, Ellen; Peng, Gang; Di Benedetto, C. … - In: Industrial marketing management : the international … 64 (2017), pp. 187-201
Persistent link: https://www.econbiz.de/10011738534
Cover Image
A framework for understanding strategic network performance : exploring efficiency and effectiveness at the network level
Bayne, Lyndie; Schepis, Daniel; Purchase, Sharon - In: Industrial marketing management : the international … 67 (2017), pp. 134-147
Persistent link: https://www.econbiz.de/10011822041
Cover Image
Managing strategic system-building networks in emerging business fields : a case study of the Dutch smart grid sector
Planko, Julia; Chappin, Maryse M. H.; Cramer, Jacqueline M. - In: Industrial marketing management : the international … 67 (2017), pp. 37-51
Persistent link: https://www.econbiz.de/10011822015
Cover Image
Marketing capability, organizational adaptation and new product development performance
Mu, Jifeng - In: Industrial marketing management : the international … 49 (2015), pp. 151-166
Persistent link: https://www.econbiz.de/10011374565
Cover Image
Ambidextrous marketing capabilities and performance : how and when entrepreneurial orientation makes a difference
Mehrabi, Hamed; Coviello, Nicole; Ranaweera, Chatura - In: Industrial marketing management : the international … 77 (2019), pp. 129-142
Persistent link: https://www.econbiz.de/10012004194
Cover Image
Fail fast, sell well : the contingent impact of failing fast on salesperson performance
Friend, Scott B.; Ranjan, Kumar Rakesh; Johnson, Jeff S. - In: Industrial marketing management : the international … 82 (2019), pp. 265-275
Persistent link: https://www.econbiz.de/10012128080