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Information systems research : ISR
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The effect of customers' social media participation on customer visit frequency and profitability : an empirical investigation
Rishika, Rishika
;
Kumar, Ashish
;
Janakiraman, Ramkumar
; …
- In:
Information systems research : ISR
24
(
2013
)
1
,
pp. 108-127
Persistent link: https://www.econbiz.de/10009736922
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