Showing 1 - 10 of 235
Cover -- EDITORIAL ADVISORY BOARD -- Contemporary issues in events, festivals and destination management -- Thematic trends in event management research -- Event innovation induced corporate branding -- "We've never measured it, but it brings in a lot of business" -- Sport mega-events and nation...
Persistent link: https://www.econbiz.de/10012684241
Purpose – Tourism systems have been considered more and more in the light of complexity and chaos theories. Most of the … unable to provide a full understanding of the structural and dynamic characteristics of tourism systems, and specifically of … tourism destinations. This paper seeks to continue this approach and to provide a series of quantitative methods to assess the …
Persistent link: https://www.econbiz.de/10014763088
Purpose – This paper aims to introduce a structuring and processing model (SPM) as a framework for tourism decision …
Persistent link: https://www.econbiz.de/10014763145
Purpose – The purpose of this paper is to offer insights and lessons learned about how to successfully balance the interests of the many competing stakeholders who can or do influence the CVB's strategy for marketing a destination. Design/methodology/approach – The study uses a qualitative...
Persistent link: https://www.econbiz.de/10014763081
research confirming how accessible tourism and a balanced event portfolio can increase the sustainability and competitiveness … events (MICE) can assist in the marketing and branding of the tourism destination. Research limitations/implications The …
Persistent link: https://www.econbiz.de/10014763727
China’s hospitality and tourism industry. The study aims to identify the reasons for the lack of research on service quality … in China’s hospitality and tourism industry and the ignorance of the Chinese language literature in the field. Design … understand the research on service quality in the China hospitality and tourism industry.  …
Persistent link: https://www.econbiz.de/10014763707
Focuses on the estimation of the contribution of the hotel industry to Hong Kong’s gross domestic product (GDP) and an analysis of the factors influencing the hotel industry’s recent and likely future contribution to the GDP. The investigation also covers a method of speeding up the...
Persistent link: https://www.econbiz.de/10014762441
Co‐operation is crucial to the successful marketing of tourism destinations, and electronic commerce offers exciting … new opportunities for co‐operation among tourism suppliers. This article examines the reciprocal linking of Websites to … create “virtual” tourism destination organisations, whereby consumers can access information and purchase multiple components …
Persistent link: https://www.econbiz.de/10014762453
Leisure‐based tourism constitutes an important part in China’s domestic tourist market. This article reports the …, modification of urban tourist attraction systems, effective exploitation of urban tourism resources and destination management and …
Persistent link: https://www.econbiz.de/10014762454
of tourism and hospitality. Pinpoints the 34 current areas of interest and those identified as of strategic importance …
Persistent link: https://www.econbiz.de/10014762455