Purpose: The purpose of this paper is to answer the question how important are privacy and communication and self-expression needs in social networks on the internet, especially in the case of uploading photos. Therefore, the existing privacy calculus model of Dinev and Hart (2006) will be...

Purpose: Companies have to consider people as one of the most important resources. Especially, the combination of demanding work and academic workers requires activities with regard to employer branding. An employer brand is an intangible asset that allows companies to look for motivated and...