Store image has long been recognized as a determinant of business success and has been used as a positioning and … differentiation tool. Over the years, the retail image research stream has witnessed numerous conceptual and operational definitions …, However, despite the long‐term fascination of researchers with this construct, substantial “noise” is evident in store image …

Research shows that store image is an important component of a consumer’s store choice and use of a store environment …. Most of this research ignores how store image might vary across different consumer segments. Examines the impact of age on … final consumers’ perceptions of retail store image. Reveals that shopper age significantly affects perceptions of store …

’ evaluations and attitudes of secondhand, or thrift stores, and specifically examines the effects of store image and general …

Purpose The purposes of this paper are to explore the effects of brand credibility, brand familiarity and brand image …-label brands vs manufacturer brands moderate the inter-relationship of brand credibility, brand familiarity and brand image on … Credibility and familiarity seem to be more important to enhance attachment in the case of the manufacturer brands and image for …