analysis. Findings As determinants of travel motivations, while electronic word of mouth (eWOM) has a positive effect on travel … self-development are meaningless. Besides that, travel risk perception strongly impacts eWOM. Practical implications … perception levels to improve destination competitiveness by constituting a more loyal customer profile. Moreover, eWOM platforms …

Purpose This study aims to examine the impact of electronic word of mouth (eWOM) on behavioural intentions of Indian … urban millennials to use it when they book travel. The eWOM has been measured on the basis of four dimensions, namely …, perceived credibility, quality, quantity and completeness. eWOM attitude is studied as a mediator. Design …

, destination attachment (DA), and electronic word-of-mouth (eWOM) intention. Design/methodology/approach This study followed cross … reveal that heritage SQ has a significant positive effect on DA and eWOM intention and DA has a significant positive effect … on eWOM intention. Originality/value The research findings make the theoretical and practical contribution in the domain …